Artwork for Folded Leaflets is the same as regular flat products. The artwork is to be designed 'flat', showing more than one panel per designed page, with essential elements avoiding the folds and edges. You don't need to supply us folding guides for our standard folds - please contact us if you are designing a file that needs custom folding.
Download one of our Indesign Templates to base your design on. The fold marks and quiet zones provided in the design templates are to help with design, and do not appear on printable artwork.
A mistake commonly made with Folded Leaflets is to design incorrectly sized panels for the product’s fold type, resulting in the product looking unusual, e.g. short front panels, panels missing their folding line, front-to-back misalignment, and even mixed-up panels. Please download a template to avoid fold alignment issues.
Create a physical mock-up
We'd recommend that you produce a working mock-up of the design yourself (there is no requirement for this to be sent to us though). This often gives an indication of what makes a well-balanced layout, and might also catch layout errors.
‘Front cover panel’ backgrounds
We recommend that ‘Front cover panel’ backgrounds should overlap the fold. When designing Folded Leaflets with a front panel background that is close to the fold, ensure that the picture overlaps the fold by 1 mm. This allows for production tolerances when folding, and prevents a contrasting stripe (from the adjacent reverse panel) from showing on the front face of the finished Folded Leaflet.
The outside design should be supplied as page 1 and the inside design as page 2. You can supply two seperate PDF files or 1 PDF with 2 pages.
If you would like some more information or advice when setting up your Folded Leaflets, please get in touch on firstname.lastname@example.org or call us on 01929 422141.